Defining Genre-
Genre is a term which the media industry use to describe a type of film for a certain audience interest. Sub-genres is when a genre has more than one like Horror, Romance and Comedy. Hybrids are two genres joined together. e.g- Avatar is a hybrid of fantasy and science fiction. The different types of genres can be seen through certain elements such as Horror is associated with the colour red, blood and dark lighting which instantly tells the audience the genre of the movie is Horror.
The Repertoire of elements-
Protagonists-recognizable lead characters types.
Stock characters-recognizable though minor character.
Narratives and stock-Predictable ending and characters.
Antagonists-recognizable "bad character" making the narrative turn bad.
Here are some examples of Genres that have Repertoire of elements-
Horror- The Protagonists of this Genre would be a hero or a main leader that survives through the whole movie. This is normally the "Final Girl" who is quite, young and vulnerable. The antagonists is normally a male and often has a weapon with some certain power or ability to control and affect the main character. The narrative is often the Antagonist going against the main character and causing mental or physical affect towards this person in a dark and often mysterious way to create a scary effect towards the audience. The Stock character is often a friend of the main character who is either really intelligent or the complete opposite, they normally are the ones who help or solve a part of the narrative.
Action- The Protagonist of this genre would be a good looking male, stereotypically a healthy and knowledgeable person who has weapons and an ability e.g. fighting. The stock character is often a friend often a female companion who helps or gets tangled up in the action by the Antagonists. The Narrative is often an event caused by the Antagonists, threatening the main character often containing a chase and excitement to whats happening next. The Antagonists is often a male, with lots of stock characters sometimes mysterious with tattoos and some representation of the sense "hard",showing the audience he has power over the main character.
Romance- The Protagonist of this genre would be a average female perhaps having a past tromer or experience where she finds it hard to fall in love. The male would also be the Protagonist; good looking with lots of stock characters that are perhaps the opposite of his personality. The stock characters often are the friends/family who offer help and advice to the main character about their love life.The Narrative is often a male and female fall in love and seems like lifes perfect when a tragedy or drama occurs which causes them to end the relationship normally the Antagonist; an ex or someone jealous of the relationship then the plot changes to the couple becoming happy again and back together in love. Theses movies are normally known as roncoms.
Why is Genre important for Institutions and Audiences?
Film genres are very important for both audiences and institutions because the film producers need to be able to engage and interest the right target audiences in order to be successful, whilst the audience watching the film need to ensure they are interested and engaged in order to go and watch the film and gain pleasure. Film producers can use the above methods to ensure that their film matches the perspective genre and to ensure their target audience will like it and enjoy the film. Genres are important because they put a certain film in to categories making it clear to the audience what film may appeal to their interests. Institutions can make profits and success with their films through Genre and making sure they use techniques such as representation of characters to ensure the film fits the right genre which makes the audience more likely to view it gaining profits for the company.
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